The Trust Advantage:
How Top Advisors Win 6-Figure Engagements (Without Selling)

I’m not a customer. Can I join?

You sure can. The sessions are complimentary for existing customers and new friends.

What if I register but can't make it?

It’s all good. You can register for another session at a more convenient time.

Will the session be recorded?

We don’t record these demos but if you miss one or want a refresher, you’re welcome to register for another.

Can I ask questions?

Absolutely! These sessions are for you. Bring your questions and participate during Q&A.

© Copyright 2025, The Value Builder System™ The Value Builder System, The Value Builder Score and Certified Value Builder are trademarks of Built to Sell Inc.

Attract business owners who are ready to engage

Position yourself as a peer, not a vendor

Build trust without giving away free advice

Move from casual conversation to a signed mandate without pushing

John Warrillow is the founder and CEO of The Value Builder System™, a practice management software that helps business advisors automate their processes to win and keep the best clients. John is the author of three books, including Built to Sell: Creating a Business That Can Thrive Without You, recognized by both Fortune and Inc. as one of the best business books of 2011. John also hosts the Built to Sell Radio podcast, voted the #2 podcast for entrepreneurs by Forbes. 

Dr. Jeremy Weisz is the CEO of Rise25. In addition to running Rise25, has been featuring top entrepreneurs with video interviews since 2010 that include founders/CEO’s of P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, Rx Bars and many more on InspiredInsider. He was senior producer for 6 years at one of the early top business podcasts helping to put systems in place and to run some of the behind the scenes operations.

Winning high-value advisory work isn’t about having the right answers—it’s about earning the right to give them. When the stakes are high, trust isn’t just important. It’s everything.

In this live session, John Warrillow, best-selling author of Built to Sell, The Automatic Customer, and The Art of Selling Your Business, will reveal the four-part framework elite advisors use to build the kind of trust that commands six-figure fees.

You’ll discover how to:

April 24th, 2025 at noon ET